Agents contact new donors from info booth or door-to-door campaigns within a very short time and warmly welcome them on behalf of the charity. Any open questions are clarified immediately so that new donors feel valued from the very beginning. Welcome calls strengthen donor identification with the organisation and increase the likelihood of future upgrades and long-term giving.
Long-term donor retention
Newly acquired donors are called and warmly welcomed on behalf of the charity. Any questions are answered immediately, and donor wishes or suggestions are taken into account. All of these measures contribute to making the best possible first impression.
Advantages of welcome calls
New donors are contacted immediately after being acquired through info booth or door-to-door campaigns
Clearly defined set of questions
Structured follow-up processes based on the collected information